Visual content that inspires promotes engages discovers tells

Date:
august 2024

Media produced:
film, reel, social media coverage

Client:
Koncept Kolarski

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The Bałtyk-Bieszczady Tour is one of the iconic ultra cycling races in Poland, organized by Koncept Kolarski. The route spans 1,008 kilometers, taking participants from the Baltic coast to the picturesque Bieszczady Mountains, and they must complete it without breaks, all within a time limit. This is a true challenge for the most determined cyclists looking to test their limits.

During this year’s edition, we had the pleasure of creating a film documenting the race’s start, which took place over two days. We captured everything from the riders’ preparations to the excitement surrounding the start itself. After the second day, we quickly edited a video reel and delivered it almost immediately after the race began. We also provided Instagram coverage for the duration of the event, creating dynamic photo content, including both camera and drone shots that offered unique perspectives.

Our coverage focused on the athletes’ preparations, the tension before the start, and the initial moments of their struggle on the course. 

The entire experience was an incredible adventure for us—we met many interesting people and heard inspiring stories. Working on the Bałtyk-Bieszczady Tour allowed us to create materials that truly capture the atmosphere of this unique event, filled with passion and determination.

‭Phone : +48 534 220 358‬

Mail : gliadicontent@gmail.com